The last week of trade before Christmas is so exciting, your salon is a buzz, you are fully booked, and you’re making loads of retail sales that’s making your cash register sing. It’s a hard week too, not only do you have more tasks to perform in keeping the salon … [Read more...]
Selecting the Right Staff
Selecting the right staff for your salon can be crucial to how successful your business will be. I know, I’ve had some great staff, who you can trust with your life to do the right thing, to always be on time, look great, perform well, and really convey the overriding … [Read more...]
Christmas In Your Salon
What do you do this time of year to introduce Christmas into your salon? How can you make an impact on your clients and have them leave with a wonderful feeling of appreciation for all the work you have done? I used to love taking the time to change subtle … [Read more...]
Good Client Conversation
One of the most important things you can do in building your business is engage in good client conversation. It is the key to being able to build rapport quickly and create fabulous first and lasting impressions. Some clients will be ready to start a conversation with you immediately and … [Read more...]
10 Things That Turn Off Your Clients
Do you know what things are sabotaging your business? Turn offs are the tiny turn offs that might cause your clients to think about moving to a competitor business. Often unnoticed by you, the business owner, and certainly not considered by your staff at all, as most of the time … [Read more...]
Your Salon Etiquette
Where have people’s manners gone these days? Having good manners is essential to building relationships and growing business. Yes, life these days is so much faster than it used to be, but there is no excuse for rudeness, lack of acknowledgement or respect for others. Employing good manners will, … [Read more...]
Meeting The Needs Of The Global Trends
How ready are you going to be to embrace the key trends your salon will want to be focusing on? At the APAN Aesthetic practitioners advisory network conference recently, the overriding message was that if you want to stay competitive and in business you need to be constantly up skilling, … [Read more...]
What do salon owners want?
Do you know what your business needs to grow and enjoy success? Too often, as salon owners, you are so focused on the day to day small things that you easily lose sight of the bigger picture. Take a minute and think back to what your vision was when you … [Read more...]
What Does Your Salon Image Look Like?
Do you know what your clients think about you and your salon? Every day we decide unconsciously who and what we want in our lives, from the products we buy to the people we choose to be friends with and also do business with. Our decisions are based on our … [Read more...]
Attending to Business
If people love what they see and experience, they come back, and will refer their friends. If they don’t like what they see and experience, then they won’t come back, but the other part of this is that they will often broadcast their bad experience to all their friends. Can … [Read more...]
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